Tour booking software

• keyboard_arrow_downHow is Anolla different from standard tour booking software?
  Most tour booking calendars only offer basic scheduling. Anolla is an all-in-one revenue-growing tour sales and management platform for guided tours, experience trips, excursion agencies and tour operators. The platform connects tour bookings, traveller management (CRM), automated communication and sales pipeline management. Unlike static calendar solutions, Anolla uses AI-based logic to optimise tour capacities, group sizes and availability. Anolla supports dynamic pricing according to season, occupancy and demand fluctuations. The same platform lets you manage hourly city tours as well as multi-day hiking packages and coach trips in parallel.
• keyboard_arrow_downDoes Anolla support simultaneous hourly and multi-day tour bookings?
  Yes, this is one of Anolla’s core advantages for tour operators. Unlike many tour booking platforms, Anolla does not force you to choose only between guided city tours and multi-day travel packages. Within the same system you can manage hourly tours, day trips, evening experience tours, and multi-day hiking or round trips. Flexible duration management allows you to create package tours, private tours, and group excursions of different lengths. All departures, groups, and reservations for tour spots are consolidated into a single central tour calendar. Thanks to this, Anolla is ideal for hybrid tour business models such as safaris, boat trips, cycling tours, museum tours, adventure trips, and combined travel packages.
• keyboard_arrow_downHow does the Anolla AI assistant reduce the administrative workload and human errors for tour operators?
  Anolla’s automated customer support AI assistant answers traveler and booker inquiries 24/7, even outside office hours and during peak seasons. The assistant independently resolves up to 79.3%¹ of recurring questions about tour information, departure times, meeting points, booking changes and cancellations. It also covers up to 52.4%¹ of first-level technical support, for example regarding e-tickets, vouchers, group quotas and payment links, without involvement from tour office staff. Automated notifications, confirmation emails, reminders and follow-up communication reduce manual administration by up to 39.3%¹. The result: a significantly lower administrative load for travel consultants and guides, and minimal risk of double bookings, incorrect travel times or misleading meeting locations.
• keyboard_arrow_downHow does Anolla’s dynamic pricing module help tour operators optimize their prices?
  The Anolla dynamic pricing module automates a tour operator’s pricing strategy across the entire tour portfolio. The tour company can define detailed rules for adjusting prices by season, departure time, day of week, booking lead time, group size and specific customer segments (e.g. B2B partners, travel agencies, repeat group clients). All price adjustments are applied automatically according to the defined business rules, reducing the need for manual price changes at the start of a season or during campaigns. The system helps sell low-demand departures and last-minute seats at more attractive prices while maximising revenue on popular peak-time tours and high-season trips. The strategy aims to increase load factor on every departure and improve the overall profitability of the tour business.
• keyboard_arrow_downIs Anolla suitable both for an independent tour guide and a tour company operating in multiple destinations?
  Yes, Anolla tour booking software is designed to scale for independent guides, small experience tour providers, and multi-destination tour operators. A solo guide or small tour office can start with a powerful free plan to manage their tour schedule, traveler bookings, and online payments. Larger excursion companies with multiple city offices, destinations, and tour hubs can use centralized administration that consolidates all tours, bus fleets, guides, and departures into one system. The platform allows you to add unlimited sales channels, booking agents, guides, and locations, using flexible role- and location-based access control (RBAC). This way, each destination team can manage its own tours, while the head office retains a complete overview of the entire tour business.
• keyboard_arrow_downWhich tools does Anolla's tour management system integrate with?
  The Anolla tour booking platform is built on an API-first architecture and supports all the key integrations a modern tour business needs. For processing online payments and deposits, it includes a built-in integration with Stripe’s payment solution, suitable for collecting payments for both individual experience tours and larger travel packages. For sales and marketing analytics, Google Analytics, Google Tag Manager, and Meta Pixel are available, providing a detailed overview of how travelers reach the booking page and which tours are purchased most frequently. The open API makes it possible to export raw data to BI and machine learning tools to analyze tour occupancy, seasonal patterns, and partner channel performance. Anolla can also be connected to other tour operations systems, accommodation platforms, and partner portals to create a comprehensive ecosystem for tours and travel packages.
• keyboard_arrow_downWhat does the free package include and what do the paid features add for a tour operator?
  The free package gives tour operators all the main tools needed to start accepting online bookings and manage a basic tour schedule. It includes publishing tours, booking forms, passenger lists, email confirmations, basic payment options and simple calendar management, making it ideal for independent guides and smaller tour companies. Paid packages add unlimited automation (reminders, follow-up emails, upselling add-on services), additional integrations with sales channels, partner portals and travel platforms, plus customer loyalty modules such as coupons, loyalty programs, commission schemes for agents and B2B partner price lists. This lets each tour office choose exactly the functionality that supports its growth and sales strategy.
• keyboard_arrow_downHow does Anolla’s usage-based pricing reduce a tour company’s business risks?
  Anolla’s usage-based pricing model is specifically designed to smooth out the typical seasonal fluctuations in the excursion and tour business. Tour operators do not have to pay high fixed monthly fees during periods when there are fewer bookings or when a destination is in low season. Platform costs always scale in proportion to the actual booking volume, transactions, and number of active tours. This approach is ideal for seasonal destinations, weather-dependent experience trips, adventure tours, and weekend city breaks where demand can fluctuate month to month or even week to week. This way, a tour company can keep fixed costs under control and invest resources where they generate the most new bookings.
• keyboard_arrow_downHow quickly can I start selling my tours with Anolla?
  Setting up tours in Anolla takes only a few minutes, and the entire process is guided by a 24/7 context-aware AI assistant optimized for tour businesses. The step-by-step assistant helps you create your first tours, define departure times, meeting points, group sizes, prices, and online payment options. The platform’s ease of use is rated 5/5¹ on Capterra, meaning most guides and sales agents can start using the system independently. Nine out of ten team members master the core functionality of the tour booking software in under 30 minutes¹, without needing a long training program or IT background.
• keyboard_arrow_downWhat makes Anolla’s tour booking platform a future-proof solution?
  Anolla is future-proof thanks to an extensible modular architecture created specifically with the needs of tour organisers and tour operators in mind. The platform evolves continuously through its cloud-based infrastructure and AI-driven learning, optimising booking flows, pricing and tour occupancy. Unlike static tour software, Anolla is built around a powerful API that allows the system to be connected to travel agency B2B portals, OTAs, accommodation platforms and local tourism centre solutions. The extensible modular platform also supports the tourism sector IoT ecosystem – from automatic door control and rental equipment (e.g. audio guides, wheelchairs, sports equipment) to sensors that monitor visitor flows and load. This architecture enables integrators and partners to continually bring new technologies into Anolla so that tour companies’ booking and sales tools always remain at the cutting edge of the market.

¹ Percentages are approximate indicators calculated based on our historical and current data. These figures are based on client feedback, surveys, and other analyses. The final result may differ. The outcome depends on the specific scope and sector of the application.