All-in-one software
Create the complete fitness solution your gym, group training studio or personal training business really needs – a modular booking platform with extensive workout schedule configuration, membership management, payment solutions and access control integrations, ready for expanding AI support.
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Add-on modules
Expand your fitness booking software functionality in real time – activate over 20 ready-made modules with one click (e.g. group class registration, personal training packages, membership subscriptions, gym floor resource management) and reduce administrative workload by up to 41.2%¹ (Capterra Features & Functionality 5/5). -
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Scalable data management
Add unlimited fitness clubs, training halls, trainers, group classes, personal training sessions, and members, and manage all your fitness business data from a single centralized platform up to 33.1%¹ more efficiently. -
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IoT Ecosystem
A precise automation engine for fitness centers that connects digital bookings with the physical training environment (e.g. 24/7 member access systems, studio lighting automation, HVAC in gyms), enabling round-the-clock self-service, autonomous operation and 10–30% energy savings.
24/7 Sales Agent
Turn your fitness booking software into a 24/7 virtual sales coach that connects available training times, group class spots, personal training packages and memberships with the right clients in real time – for online bookings, membership applications and custom training plan inquiries.
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Service marketplace
Bring your gym, group classes or personal training services into view on a dedicated fitness marketplace – let new clients discover your workouts, packages and memberships without extra marketing, increasing your digital visibility by up to 16.9%¹, especially for sports businesses that are just starting out in online channels. -
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Quotes and orders
Conveniently accept profitable bookings for personal training, corporate wellness programmes and group classes and respond to quote requests with structured offers – so you capture every valuable collaboration project, increase training package sales and grow your fitness business client base. -
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Interactive Business Profile
Bring your entire fitness business together – gym presentation, trainer profiles, group class schedule, price list and memberships – into a single interactive business profile. This profile serves as a comprehensive training environment where clients can 24/7 book workouts, renew memberships, purchase training packages, pay invoices and submit personal training price inquiries.
24/7 Contextual AI support
Use a thoroughly trained AI assistant deeply integrated with your fitness data that resolves up to 79.3%¹ of real-time questions 24/7 in 25 languages about training bookings, memberships, payments and technical solutions, and provides customers with personalized recommendations for suitable workouts, packages and schedules.
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Contextual AI Assistant
The contextual AI assistant resolves up to 79.3%¹ of standard training booking and membership inquiries for your sports club, gym or studio and up to 52.4%¹ of first-level technical support questions in real time by analyzing the training calendar currently viewed, member account data and package options, and by providing every client with personalized solutions. -
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Automated customer communication
Automated customer communication sends event-based, personal notifications at exactly the right moment to your club member or guest (in 25 languages) – training booking confirmations, reminders for personal training sessions, group class changes, membership fee notifications and campaign offers reduce admin time by up to 39.3%¹, with all communication about group classes, personal training and hall bookings conveniently documented in one fitness management platform. -
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24/7 Customer Support
Clients of your sports club, gym, yoga, Pilates or dance studio have 24/7 access to AI chat support in 25+ languages – the virtual assistant follows your club rules, training package conditions and booking policy, guides users through booking and cancelling sessions, helps with access codes, memberships and paid classes, and ensures a smooth training experience while reducing the need for manual intervention by reception staff and trainers by up to 59.3%¹.
Trusted Platform
A trusted all-in-one fitness booking and management platform preferred by hundreds of gyms, boutique fitness studios, personal training teams and group training centers. Replace fragmented solutions – separate tools for class schedules, personal training calendars, membership management and payments – with one comprehensive fitness booking system and deliver a unified, top-tier digital experience at every step of your members’ journey.
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Easy to Use
Ease of use 5/5 – the intuitive training calendar, clear group class views, easy setup of personal training time slots and 24/7 multilingual guided support have reduced training time for customer service and administrators by 60%. 9 out of 10 trainers master the core functionality of fitness booking software – creating group classes, managing trainer schedules, monitoring room utilization and working with client profiles – in under 30 minutes¹ (Capterra rating). -
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Unrivaled Value Proposition
Anolla fitness booking software is a profitable and reliable investment in growing your gym, sports club or studio. Its financial value rating is 4.7/5¹ and its functionality and reliability rating is 5/5¹ on Capterra. The platform uses usage-based pricing: you only pay for the actual volume of training bookings, active members and studio calendar usage. There are no hidden costs, adding multiple locations is transparent, and low-season risks are mitigated thanks to flexible pricing and automatic booking optimisation. -
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Real‑Time Support
Real-time support for your fitness business: a 24/7 context-aware AI agent that resolves 79.3%¹ of all tickets quickly answers questions about class schedules, booking changes, paid group classes, personal training packages, access and invoices. Along with automation integrations (e.g. access control, payment solutions, email and SMS notifications) overall customer support scores have risen to 4.7/5¹ while front-desk workload has noticeably decreased. -
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Security and Compliance
Security and compliance in the fitness sector – encrypted member data, secure payment processing, 24/7 monitoring and cloud-based backups protect your gym and trainees’ workout history, health metrics and contact details 90–95% more effectively than local servers. The fitness booking software is GDPR-compliant, allowing you to manage memberships, training bookings and marketing lists across multiple locations with peace of mind.
Customer Experience
An overall rating of 4.8/5¹ and 99.96%¹ reliability prove the trustworthiness of the fitness booking software and its top-level performance during peak times – from morning group classes and evening gym rush hours to weekend workshops. Real success stories from gyms and studios show measurable gains in revenue and efficiency: better occupancy in group classes, more effective use of personal trainers’ calendars, lower no-show rates, and faster conversion of visitors into loyal members. Join the top performers in fitness who refuse to compromise on user experience or the smoothness of booking flows.
Customer Success 360°
Turn customer service into a strategic partner in growing your fitness business – Customer Success 360° combines 24/7 context-aware support, workout statistics and member behavior analytics, dynamic web interfaces, and trainer dashboards. This lets you anticipate member needs, optimize group class capacity, tailor personal training packages to usage activity, increase member satisfaction and loyalty, and keep club occupancy and revenue consistently high.
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360° Personalization
360° personalization adjusts each member’s and guest’s training experience in real time based on their booking history, visit frequency, favorite trainers, and workout preferences. Smart recommendations (e.g. suitable group classes, personal training slots, online workouts), quick options directly in the booking view, and 24/7 chat support provide a one-click experience integrated into communication – the trainee quickly finds an open slot, books a spot, receives confirmation, and manages their bookings and membership easily from any device. -
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Customer Management
Fitness club customer management (CRM) consolidates all trainee profiles, training preferences and membership information into a single real-time updated database – create motivating training groups, add personal trainer notes, personalize communication and strategically grow your loyal client base and member retention. -
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Link Manager
Create and share unique training booking links and QR codes – every Instagram bio, “Book a workout” button on your website or studio flyer becomes a direct path to booking personal training, group classes or gym sessions. -
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Online payments
Secure advance payments for workouts – integrated online payments confirm personal training, group classes or gym access bookings only after successful prepayment, reducing empty training spots and lost training revenue from no-shows by almost 100%. -
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Automated Waitlist
The automated waitlist fills empty training spots around the clock – the system books newly available personal training times and group class places for the next interested clients, increasing class occupancy and maximizing the training capacity of the fitness club. -
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Translation Management
Offer every trainee a native-language online booking experience in more than 25 languages – training descriptions, price lists and the booking interface are localized automatically, breaking language barriers and growing your international membership base and fitness service sales.
Customer Loyalty Analytics
Customer loyalty analytics shows in real time which members, personal training clients, and group class participants generate the most revenue and which workouts they prefer – enabling you to offer them personalized training packages, flexible memberships, and motivating discounts that maximize gym occupancy and turnover.
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Memberships
Create multi-tier fitness memberships and loyalty programs – automate different membership levels (for example Basic, Premium, VIP), offering exclusive discounts at each tier on personal training, group classes, sauna access, day passes and punch cards; even a 5%¹ increase in customer retention can raise a gym’s profit by 25–95%¹. -
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Passes and Tickets
Prepaid training passes and multi-visit cards ensure stable cash flow and repeat attendance – the system automatically tracks used workouts, group class visits and gym entries, reducing manual administration and control to almost zero. -
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Recurring Subscriptions
Recurring subscriptions create automatically renewing training memberships and monthly access passes – trainees’ monthly payments are collected automatically, ensuring your fitness studio or gym stable, predictable cash flow and uninterrupted access to training for the client. -
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Email Campaigns
Send targeted email campaigns to the right training segments – export personal training clients, group class participants or new members to your marketing platform with a single click and get measurably better results for training packages, seasonal promotions and new class launches.
Booking Management
Manage all training bookings, personal training sessions, group class schedules, studio and hall usage, notifications and activity logs from a single clear training calendar view – efficient administration for both individual and group workouts, less manual scheduling and a complete overview of your fitness business workload, peak times and growth opportunities.
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Group Bookings
Automated group workout bookings – set a maximum number of participants for each training group, manage attendee lists in real time, and create recurring group sessions without manual workload. -
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Multi-Resource Booking
Unified booking of multiple fitness resources – allow customers to book a training hall, track, personal trainer, and workout equipment in a single transaction, greatly simplifying the management of training packages and events. -
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Hourly and Daily Services
Manage all training services on one platform – from minute-based personal training sessions to daily or weekly training camps and studio packages, all tailored to your fitness business model. -
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Variable-Duration Services
Create flexible-duration workouts – clients can choose the length of their training session (e.g. 30, 45 or 60 minutes), which increases class occupancy and helps you better utilise training rooms and trainers. -
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Flexible Booking Rules
Your fitness club, your booking rules – configure booking and cancellation deadlines for workouts, prepayment and confirmation conditions, and manage a colour-coded training calendar in day, week or month view.
Schedule Management
Consolidate trainers’ work schedules, training halls, studios, and club locations into a single dashboard – role-based access and a real-time training schedule reduce planning errors and double bookings by up to 68.5%.
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Schedules
Workout schedules are synchronized with the online booking calendar – set up regular training sessions, seasonal group classes and exceptions (holidays, maintenance breaks) in a few clicks, and the calendar updates automatically. -
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Time Blocking
Flexible time blocking in the fitness calendar – create one-off or recurring blocks for training halls, sports fields, coaches and studios by setting exact times, dates and weekdays to manage availability precisely according to the training plan. -
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Resource Management
Efficient management of training facilities and equipment – link fitness rooms, sports facilities, personal trainers and gear to specific training classes and package sessions, avoiding double-use and increasing club occupancy and revenue. -
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Access Management
Control access for trainers, administrators and studio managers to training calendars, resources and locations, and customize automated booking and reminder notifications – each role only sees and manages what is required in the fitness club’s processes.
Mobile-first software
Mobile-first fitness booking platform – a modern interface, cloud-based synchronization, and instant app notifications allow clients to book group classes, personal training, and studio sessions conveniently from any device.
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Cloud-based access
Cloud-based fitness booking software that provides access to class timetables, personal training schedules and studio bookings from any device and location with 99.96%¹ uptime – all member data, training packages and memberships are automatically synchronized in real time. -
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Cross-platform ecosystem
The cross-platform fitness ecosystem unites gym management, group class bookings, personal training schedules and online workouts across Mac/PC, iOS and Android devices – start planning workouts on one device and continue on another with the same smooth, trainer-friendly experience. -
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Admin app
The trainer and club manager mobile app (iOS and Android) offers 100% of the web version’s functionality – manage group class schedules, personal training bookings, membership packages and studio occupancy in real time, receiving instant app notifications about every change wherever you are. -
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Client app
The member mobile app (iOS, Android, web) makes booking workouts and managing memberships especially convenient – clients can quickly see available spots in group classes, book personal training sessions in a few clicks, extend their packages, and receive instant notifications about any changes. -
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Instant app notifications
Real-time app notifications give trainers and gym staff instant insight into all member activities – new group class registrations, personal training bookings, cancellations, waitlist movements and messages in both browser and mobile.
Personalized automated notifications
Set up automated notifications by workout type, studio location, and channel (email/SMS) – with personalized messages you can send members timely information about group classes, personal training sessions, membership expiry, and promotional offers, preserving a consistent brand voice.
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Automated confirmations
An automated confirmation flow gives peace of mind to both members and trainers – every group class, yoga session, spin class, or personal training booking, change, or cancellation triggers an immediate email and SMS confirmation, reducing schedule confusion. -
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Reminders
Reduce no-shows by up to 14.9%¹ with automated SMS and email reminders – the system reminds members in good time about upcoming group classes, personal training sessions, studio classes, and package expiry dates (SMS is delivered quickly and reliably even without internet). -
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Automatic feedback collection
Automatic feedback collection asks members for ratings (5★) and comments after every club visit, group workout or personal training session, enabling you to data-driven improve training quality, coach performance, service offering and the overall customer experience.
Dynamic pricing
The dynamic pricing module automates prices for training packages, group classes and personal training based on time of day, season, club location, member segment and studio capacity – easily create promotions, peak and off-peak rates, special VIP member prices and event-based discounts to maximize gym revenue.
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Time-based special pricing
Dynamic time-based special pricing enables automatic discounts based on session duration, date, time of day, day of week, workout type and membership level – optimize participation in group classes and personal training, shift demand to off-peak hours and grow your gym’s revenue. -
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Resource-based pricing
Trainer- and studio-based pricing – set prices and durations for personal training, group classes, yoga sessions, Pilates and private gym use according to trainer experience, studio occupancy and peak-time demand so that every training package honestly reflects its real value. -
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Discounted rates
Dynamic training packages and campaign prices at the touch of a button – emphasize attractive discounted tickets for group classes, promotional monthly packages for personal training and trial sessions by showing the struck-through regular price next to the new campaign price, guiding fitness clients’ purchase decisions and increasing repeat bookings.
Data-driven analytics
Grow your gym, yoga or fitness studio business data-driven – track class occupancy, booking patterns and cancellations in real time, connect class bookings to Google Analytics, GTM and Pixel, and export raw data into BI and ML tools to optimize pricing, group class schedules, trainer workload and the client training journey.
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Real-time statistics
Monitor your sports club performance in real time – the dashboard displays second-by-second training revenue, occupancy of personal training and group classes, new member registrations and the most popular training styles, so you can quickly make data-driven decisions on timetable changes, price lists and training offers. -
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Web analytics integrations
Connect online training bookings and member activities with web analytics – integrate Google Analytics, Google Tag Manager and Meta Pixel to measure which campaign pages fill your group classes, which ads bring in more new members and which booking flows generate the most paid training packages. -
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BI & AI readiness
Unlock the true potential of your fitness club data – export booking and attendance statistics to Excel, Google Sheets, or directly into BI and AI tools at any time to run in-depth analyses on class occupancy, customer lifecycle, and seasonal trends, and to build predictive models for staff planning and fitness package design.
Questions and answers: Anolla software
Frequently asked questions about Anolla fitness booking software – clear answers for gyms, training studios and personal trainers to help you make an informed decision on how to move class booking, client communication and scheduling onto a single professional platform and get started with confidence.
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keyboard_arrow_downHow is Anolla different from conventional fitness booking software?Most gym and sports club booking calendars only provide simple time planning, while Anolla is a comprehensive all-in-one revenue-growth booking and training flow platform for gyms, trainers, group class studios, and sports clubs. Anolla combines training bookings, member and client management (fitness CRM), billing, and automated communication in a single system. Unlike static training calendars, Anolla uses artificial intelligence to optimize gym floor utilization and fill empty training slots. Anolla supports dynamic pricing for personal training, group classes, sports camps, and long-term training programs. Within the same platform you can manage hourly sessions (such as personal training, yoga, and HIIT classes) and multi-day bookings (such as training camps, retreats, sports camps, and courses) in parallel, making it a flexible tool for managing your entire fitness business.
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keyboard_arrow_downDoes Anolla support hourly and multi-day fitness bookings at the same time?Yes, this is one of Anolla’s main competitive advantages in the fitness booking software market. Unlike many booking systems for gyms and training studios, Anolla does not force you to choose only between hourly sessions or only multi-day programs. The platform simultaneously supports personal training sessions, group workouts, spinning and strength classes, as well as multi-day training camps, training programs, sports courses and retreats. You can also manage variable-duration sessions, such as extended personal trainings, trial workouts or combined training packages. All training bookings are consolidated into a central fitness calendar that gives a clear overview of trainer schedules, room occupancy and equipment usage. Anolla is an ideal fit for hybrid fitness business models such as gyms, group class studios, dance and yoga studios, personal training teams, sports camp organizers and wellness and rehabilitation centers.
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keyboard_arrow_downHow does the Anolla AI Assistant reduce fitness club administrative workload and human error?Anolla’s automated customer support AI assistant works 24/7, answering recurring questions from gym members, studio clients and personal training bookers without administrator involvement. The AI-based assistant automatically handles up to 79.3%¹ of standard booking and training information requests, such as questions about group class schedules, personal trainer availability, gym opening hours, training packages and membership terms. The AI assistant also covers up to 52.4%¹ of first-level technical support questions, for example regarding logins, booking changes and payment confirmations. This reduces administrative time for front desk staff and studio managers by up to 39.3%¹, minimizing human errors from manual data entry, double bookings and mistakes in managing group class capacity. The result is a smooth fitness booking process, higher customer satisfaction and more efficient day-to-day club management.
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keyboard_arrow_downHow does Anolla’s dynamic pricing module help fitness businesses optimize their prices?Anolla’s dynamic pricing module automates the pricing strategy for gyms, group training studios and personal training providers to maximise both session occupancy and revenue. The fitness business owner can create flexible rules for adjusting prices based on time of day, day of week, season, gym occupancy, trainer demand or specific client group (such as loyal members, new visitors, corporate clients). All price changes occur automatically according to the defined business rules, without the administrator having to update every personal training or group class price manually. The system helps sell low-demand training slots – for example midday PT sessions or less popular group classes – at more attractive prices, thereby increasing gym usage. During peak hours (morning and evening classes, popular trainers, weekend sessions) higher prices can be applied to boost overall profitability. The strategy aims to maximise room occupancy, increase the number of sessions per client and grow total fitness business revenue.
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keyboard_arrow_downIs Anolla suitable both for an individual personal trainer and for a multi-location gym?Yes, Anolla’s fitness booking software is designed to scale from an independent personal trainer or small yoga studio to a large multi-location gym chain. A solo trainer, physiotherapist or small training studio can start with a powerful free plan that covers all basic needs for booking sessions, managing clients and accepting online appointments. Multi-venue fitness clubs benefit from centralized management: all gyms, group training rooms, yoga and dance studios, pool complexes and courts can be managed under a single account. The platform lets you add unlimited locations, trainers, administrators and sales staff while providing finely configurable role- and location-based access control (RBAC). This allows gym managers, studio owners and team leads of personal trainers to manage schedules, memberships and training packages flexibly across the entire organization.
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keyboard_arrow_downWhich tools does Anolla's fitness booking software integrate with?Anolla is built with an API-first architecture that enables gyms and training studios to connect the fitness booking platform with their existing technology stack. For payment processing, there is a built-in integration with the Stripe payment solution that supports both recurring membership fees and one-off payments for personal training, group class tickets, training programs and sports camps. Anolla supports comprehensive analytics integrations such as Google Analytics, Google Tag Manager and Meta Pixel to measure online bookings, campaign performance and the customer journey from first visit to personal training booking. Where needed, a fitness business can export raw data to BI/ML tools to analyze group class occupancy, cancellation patterns and trainer workload in depth. In addition, the platform includes a powerful API and integrations with other systems such as membership management tools, accounting software, CRM solutions and marketing automation tools to connect the entire fitness business into a single digital ecosystem.
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keyboard_arrow_downWhat does the free package provide and what do the paid fitness features add?Anolla’s free plan includes all the core fitness booking tools needed to launch online training reservations: a class schedule, simple management of group sessions and personal trainings, basic client data management and a convenient booking page for a gym or studio website. This package is ideal for independent personal trainers, small studios and new gyms that want to start taking online bookings quickly. Paid fitness features add unlimited automation (e.g. automatic reminders, follow-ups, booking confirmations, enforcement of cancellation policies), advanced integrations with payment solutions and marketing platforms, loyalty and membership modules (points programs, packages, recurring memberships) and in-depth reporting on class occupancy, trainer performance and sales results. This lets every fitness business choose the level that best fits its current growth stage and business model.
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keyboard_arrow_downHow does Anolla’s usage-based pricing reduce risks for fitness businesses?Anolla’s usage-based pricing model is specifically designed to reduce the business risks of gyms, personal trainers, and studios under fluctuating demand. Fitness businesses do not have to pay high fixed monthly fees during periods when membership numbers or booking volumes are lower, for example in the summer months or off-season. Software costs scale in proportion to actual bookings, active members, and usage levels, helping to keep fixed costs under control. This model is particularly suitable for organizers of seasonal sports camps, training programs, and outdoor workouts, as well as fitness studios whose class attendance can vary from month to month. This way a fitness business can focus on developing its training offer and improving the client experience, knowing that booking software costs move in line with actual revenue.
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keyboard_arrow_downHow quickly can I start working with Anolla fitness booking software?Getting started with Anolla usually takes just a few minutes, and the entire setup process is guided by a 24/7 context-aware AI assistant that takes into account the specifics of your fitness business – whether it’s a gym, yoga or dance studio, personal training studio or a chain of sports clubs. According to Capterra, Anolla’s ease of use is rated 5/5¹, meaning the platform is intuitive for trainers, administrators and group class participants alike. Statistics show that nine out of ten team members master Anolla’s core functionality – creating classes, managing schedules and confirming bookings – in under 30 minutes¹. This allows a fitness business to move very quickly from manual Excel sheets or phone-based booking to a professional online booking system.
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keyboard_arrow_downWhat makes Anolla’s fitness platform a future-proof solution?Anolla is a future-proof fitness booking and management platform thanks to its extensible modular architecture that grows with the needs of your gym, studio or personal training team. The cloud-based solution and continuous AI-driven learning allow the platform to constantly optimise class occupancy, booking flows and the customer experience. Unlike static fitness software, Anolla is built around a powerful API that lets you integrate new payment solutions, marketing platforms and membership management systems without replacing the entire booking solution. The extensible modular platform also supports an IoT ecosystem, including gym hardware integrations such as access control (24/7 gym entry), equipment rental, scales and measurement sensors, as well as locker room and security systems. This architecture enables ongoing integration of the latest fitness technologies and digital training solutions so that your club’s tools are always at the forefront of the market and ready for future training trends.
¹ Percentages are approximate indicators calculated based on our historical and current data. These figures are based on client feedback, surveys, and other analyses. The final result may differ. The outcome depends on the specific scope and sector of the application.
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